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Bookjacket for The $100 startup : reinvent the way you make a living, do what you love, and create a new future
The $100 startup : reinvent the way you make a living, do what you love, and create a new future The $100 startup : reinvent the way you make a living, do what you love, and create a new future / Chris Guillebeau - 285 pages.

Shares advice for transitioning away from unfulfilling jobs to embark on adventurous, meaningful careers, outlining recommendations for starting a personal business with a minimum of time and investment while turning ideas into higher income levels.


Bookjacket for  Bad paper : chasing debt from Wall Street to the underworld
Bad paper : chasing debt from Wall Street to the underworld Bad paper : chasing debt from Wall Street to the underworld / Jake Halpern - 240 pages.

 "A trip to the underworld of debt collection, where bankers team up with ex-burglars and few rules apply. Bad Paperis a riveting expose, a moving story of an unlikely friendship, and a gritty narrative of how scrappy entrepreneurs profit from our debts. Jake Halpern introduces us to a former banking executive and a former armed robber who become partners and go in quest of "paper"--the uncollected debts that are sold off by banks for pennies on the dollar. As Halpern shows, the world of consumer debt collection is a wild and unregulated shadowland, where operators may misrepresent a debtor's situation, make illegal threats, and even lay claim to debts that are not theirs to collect in the first place. It is a realm of indelible individuals who possess a swagger and vocabulary that even David Mamet could not invent. Halpern follows his collectors as they intimidate competitors with weapons, manage high-pressure call centers, and scheme new ways to benefit from American's debt-industrial complex. He also explores the history of collection agencies and reveals the human cost of a system that leaves hardworking Americans with little opportunity to retire their debts in a reasonable way. The result is a bravura work of storytelling that is also an important consciousness-raiser"-- Provided by publisher.


Bookjacket for  Boss life : surviving my own small business
Boss life : surviving my own small business Boss life : surviving my own small business / Paul Downs - 322 pages.

 "When columnist Paul Downs was approached by The New York Times to write for their "You're the Boss" blog, he had been running his custom furniture business for twenty-four years strong, or mostly strong. Now, in his first book, Downs paints an honest portrait of a real business, with a real boss, a real set of employees, and the real challenges they face."-- Provided by publisher.


Bookjacket for The business book
The business book The business book / Sam Atkinson, Senior Editor - 352 pages.

 Covering some of the most interesting ideas about how to run a business, this visually appearling title offers chapters on leadership, marketing, finances, production, and operations. A new idea is presented every two pages, with key events related to that idea and a very short biography of the writer who came up with it. Library Journal December 2015 


Bookjacket for  Business Plans that Work for Your Small Business
Business Plans that Work for Your Small Business Business Plans that Work for Your Small Business / Business Owner's Toolkit

Easy-to-follow guidelines and full-text examples.  Includes 100s of practical tips, examples, checklists, and business documents.


Bookjacket for  Capital in the twenty-first century
Capital in the twenty-first century Capital in the twenty-first century / Thomas Piketty ; translated by Arthur Goldhammer - 685 pages.

What are the grand dynamics that drive the accumulation and distribution of capital? Questions about the long-term evolution of inequality, the concentration of wealth, and the prospects for economic growth lie at the heart of political economy. But satisfactory answers have been hard to find for lack of adequate data and clear guiding theories. Inthis work the author analyzes a unique collection of data from twenty countries, ranging as far back as theeighteenth century, to uncover key economic and social patterns. His findings transform debate and set the agenda for the next generation of thought about wealth and inequality. He shows that modern economic growth and thediffusion of knowledge have allowed us to avoid inequalities on the apocalyptic scale predicted by Karl Marx. But we have not modified the deep structures of capital and inequality as much as we thought in the optimistic decades following World War II. The main driver of inequality, the tendency of returns on capital to exceed the rate of economic growth, today threatens to generate extreme inequalities that stir discontent and undermine democratic values if political action is not taken. But economic trends are not acts of God. Political action has curbed dangerous inequalities in the past, the author says, and may do so again. This original work reorients our understanding of economic history and confronts us with sobering lessons for today. 


Bookjacket for  Citizen Coke : the making of Coca-Cola capitalism
Citizen Coke : the making of Coca-Cola capitalism Citizen Coke : the making of Coca-Cola capitalism / Elmore, Bartow J. - 416 pages.

An absorbing history of how Coke's insatiable thirst for natural resources shaped the company and reshaped the globe. How did Coca-Cola build a global empire by selling a low-price concoction of mostly sugar, water, and caffeine? The easy answer is advertising, but the real formula to Coke's success was its strategy, from the start, to offload costs and risks onto suppliers, franchisees, and the government. For most of its history the company owned no bottling plants, water sources, cane- or cornfields. A lean operation, it benefited from public goods like cheap municipal water and curbside recycling programs. Its huge appetite for ingredients gave it outsized influence on suppliers and congressional committees. This was Coca-Cola capitalism. In this new history Bartow J. Elmore explores Coke through its ingredients, showing how the company secured massive quantities of coca leaf, caffeine, sugar, and other inputs. Its growth was driven by shrewd leaders such as Asa Candler, who scaled an Atlanta soda-fountain operation into a national empire, and "boss" Robert Woodruff, who nurtured partnerships with companies like Hershey and Monsanto. These men, and the company they helped build, were seen as responsible citizens, bringing jobs and development to every corner of the globe. But as Elmore shows, Coke was usually getting the sweet end of the deal. 


Bookjacket for  Collaborate or perish! : reaching across boundaries in a networked world
Collaborate or perish! : reaching across boundaries in a networked world Collaborate or perish! : reaching across boundaries in a networked world / Bratton, William - 336 pages.

No one today is better known around the world for his ability to get citizens, governments, and industries working together to improve the safety of cities than William Bratton. At Harvard, Zachary Tumin has led senior executives from government and industry in executive sessions and classrooms for over a decade, burnishing a global reputation for insight and leadership. Together, Bratton and Tumin draw on in-depth accounts from Fortune 100 giants such as Alcoa, Wells Fargo, and Toyota; from masters of collaboration in education, social work, and the military; and from Bratton’s own storied career. 


Bookjacket for  Contagious : why things catch on
Contagious : why things catch on Contagious : why things catch on / Jonah Berger - 244 pages.

Contagious combines groundbreaking research with powerful stories. Learn how a luxury steakhouse found popularity through the lowly cheese-steak, why anti-drug commercials might have actually increased drug use, and why more than 200 million consumers shared a video about one of the seemingly most boring products there is: a blender. If you’ve wondered why certain stories get shared, e-mails get forwarded, or videos go viral, Contagious explains why, and shows how to leverage these concepts to craft contagious content. This book provides a set of specific, actionable techniques for helping information spreadâ€"for designing messages, advertisements, and information that people will share. Whether you’re a manager at a big company, a small business owner trying to boost awareness, a politician running for office, or a health official trying to get the word out, Contagious will show you how to make your product or idea catch on.


Bookjacket for  Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration
Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration / Ed Catmull ; with Amy Wallace - 340 pages.

 "In 1986, Ed Catmull co-founded Pixar, a modest start-up with an immodest goal: to make the first-ever computer animated movie. Nine years later, Pixar released Toy Story, which went on to revolutionize the industry, gross $360 million, and establish Pixar as one of the most successful, innovative, and emulated companies on earth. This book details how Catmull built an enduring creative culture -- one that doesn't just pay lip service to the importance of things like honesty, communication, and originality, but committed to them, no matter how difficult that often proved to be. As he discovered, pursuing excellence isn't a one-off assignment. It's an ongoing, day-in, day-out, full-time job. And one he was born to do"-- Provided by publisher.


Bookjacket for  Cubed : a secret history of the workplace
Cubed : a secret history of the workplace Cubed : a secret history of the workplace / Nikil Saval - 352 pages.

 Summary:  Drawing from popular books, movies, comic strips and an abundance of management literature and business history, this surprising "secret history" shows how the white-collar world came to be, from the mid-19th century to today, and reveals what it might become.


Bookjacket for The entrepreneurial mom's guide to running your own business
The entrepreneurial mom's guide to running your own business The entrepreneurial mom's guide to running your own business / Kathryn Bechthold - 155 pages.

More and more mothers are choosing to run their own businesses and adopt the "mompreneur”" lifestyle managing their business investments and still taking care of their families. This book provides individuals with inspired advice and resources for managing their roles as both a mother and a business owner. Written by a mother, successful business owner, and former editor of Mompreneur magazine, this book provides tips, tricks, and guidance to any woman interested in using creativity and skills to be the best CEO of her own business and household she can. The book covers topics such as: Focusing on the money Reclaiming motherhood as a right in the professional world Sales and PR How to spend your time wisely.


Bookjacket for The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience
The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience / Jim Joseph - 222 pages.

Joseph, a marketing professional who specializes in building consumer brands, details how to connect advertising, packaging, websites and social media presence, messaging, sales approaches, logos, and other aspects of a product or brand to create a memorable and appealing experience for customers. He uses examples from Nike to Starbucks, as well as smaller companies and celebrities like Madonna, to illustrate effective skills to improve or build a brand. Annotation ©2010 Book News, Inc., Portland, OR (booknews.com)


Bookjacket for The hard thing about hard things : building a business when there are no easy answers
The hard thing about hard things : building a business when there are no easy answers The hard thing about hard things : building a business when there are no easy answers / Ben Horowitz - 289 pages.

Ben Horowitz, co-founder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup -- practical wisdom for managing the toughest problems business school doesn't cover, based on his popular ben's blog. Publisher's description.
 


Bookjacket for  Highly recommended : harnessing the power of word of mouth and social media to build your brand and your business
Highly recommended : harnessing the power of word of mouth and social media to build your brand and your business Highly recommended : harnessing the power of word of mouth and social media to build your brand and your business / Paul M. Rand - 229 pages.

Foreword / by Margo Georgiadis, President, Americas, Google -- Introduction : living a recommendable life -- Preface -- Word of mouth recommendations : marketing's holy grail -- Stew Leonard's and the 30 minute recommendation -- Why Angie and her list are worth $650 million -- Fixing what advertising has broken -- A whole new model for a whole new world -- The power of positive recommendations -- Where, how and why we recommend -- Some recommendations are more valuable than others : the influencer ecosystem and the Oprah effect -- The roadmap to recommendations -- Know : understanding where and how your brand and your competitors are talked about and recommended -- Plan : developing a recommendable brand strategy, articulating your sharable story -- Identify : discover those people whose recommendations influence your brand's purchase decisions -- Activate : creating compelling content and experiences that engage the 90/10 rule -- Protect : identifying and neutralizing "hear me's", "reputation terrorists" and "competitive destroyers" -- Beyond marketing : operationalizing recommendations -- Customer service that gets you recommended -- Becoming the most recommended place to work (HR) -- Creating products and offerings your customers tell you they will buy (Product Innovation/R & D) -- Built by recommendations : tying it all together.


Bookjacket for  How music got free : the end of an industry, the turn of the century, and the patient zero of piracy
How music got free : the end of an industry, the turn of the century, and the patient zero of piracy How music got free : the end of an industry, the turn of the century, and the patient zero of piracy / Stephen Witt - 296 pages.

A story of greed, cunning, brilliance, and deceit explores the music-piracy revolution and the man who almost singlehandedly brought down the industry from a small town in North Carolina, where he leaked thousands of albums with the help of a network of smugglers.


Bookjacket for The Hundred Best Business Books of All Time
The Hundred Best Business Books of All Time The Hundred Best Business Books of All Time / Jack Covert and Todd Sattestein - 335 pages.

What they say, why they matter, and how they can help you.


Bookjacket for  Leaders eat last : why some teams pull together and others don't
Leaders eat last : why some teams pull together and others don't Leaders eat last : why some teams pull together and others don't / Simon Sinek - 244 pages.

 Sinek suggests that building a secure and interesting working life for employees may translate into profits for the company because it empowers employees to make wise decisions. Although most of the insights here are pointed at CEOs in large companies, when a company includes only three poeple it is of utmost importance that they all pull together. Library Journal December 2015


Bookjacket for  Leaders eat last : why some teams pull together and others don't
Leaders eat last : why some teams pull together and others don't Leaders eat last : why some teams pull together and others don't / Simon Sinek - 244 pages.

 "Sinek is back to reveal the next step in creating happier and healthier organizations. He helps us understand, in simple terms, the biology of trust and cooperation and why they're essential to our success and fulfillment. Organizations that create environments in which trust and cooperation thrive vastly out perform their competition. And, not coincidentally, their employees love working there. But "truly human" cultures don't just happen; they are intentionally created by great leaders. Leaders who, in hard times, would sooner sacrifice their numbers to protect their people, rather than sacrifice people to protect their numbers, are rewarded with deeply loyal teams that consistently contribute their best efforts, ideas and passion. As he did in Start With Why, Sinek illustrates his points with fascinating true stories from many fields. He implores us to act sooner rather than later, because our stressful jobs are literally killing us. And he offers surprisingly simple steps for building a truly human organization"-- Provided by publisher.


Bookjacket for  Losing the signal : the untold story behind the extraordinary rise and spectacular fall of Blackberry
Losing the signal : the untold story behind the extraordinary rise and spectacular fall of Blackberry Losing the signal : the untold story behind the extraordinary rise and spectacular fall of Blackberry / Jacquie McNish, Sean Silcoff - 279 pages.

"In 2009, BlackBerry controlled half of the smartphone market. Today that number is less than one percent. What went so wrong? Losing the Signal is a riveting story of a company that toppled global giants before succumbing to the ruthlessly competitive forces of Silicon Valley. This is not a conventional tale of modern business failure by fraud and greed. The rise and fall of BlackBerry reveals the dangerous speed at which innovators race along the information superhighway. With unprecedented access to key players, senior executives, directors and competitors, Losing the Signal unveils the remarkable rise of a company that started above a bagel store in Ontario. At the heart of the story is an unlikely partnership between a visionary engineer, Mike Lazaridis, and an abrasive Harvard Business school grad, Jim Balsillie. Together, they engineered a pioneering pocket email device that became the tool of choice for presidents and CEOs. The partnership enjoyed only a brief moment on top of the world, however. At the very moment BlackBerry was ranked the world's fastest growing company internal feuds and chaotic growth crippled the company as it faced its gravest test: Apple and Google's entry in to mobile phones. Expertly told by acclaimed journalists, Jacquie McNish and Sean Silcoff, this is an entertaining, whirlwind narrative that goes behind the scenes to reveal one of the most compelling business stories of the new century"-- Provided by publisher.


Bookjacket for  Minding My Business: The Complete, Non-nonsense, Start-to-Finish Guide to Owning and Running Your Own Store
Minding My Business: The Complete, Non-nonsense, Start-to-Finish Guide to Owning and Running Your Own Store Minding My Business: The Complete, Non-nonsense, Start-to-Finish Guide to Owning and Running Your Own Store / Adeena Mignogna - 336 pages.

With no previous business experience, Adeena Mignogna decided to open up her own retail store, a paint-your-own pottery studio. In this part memoir, part handbook, she details all the things she did right, and wrong, so that anyone following in her footsteps won’t make the same mistakes. Minding My Business explains how to:• Deal with leasing and landlords •Obtain loans and manage finances •Hire, retain, and treat employees •Market and advertise your business •Deal with stressful situations •Create an exit strategy if you decide to close •Sell your business •And everything in between


Bookjacket for  Relentless innovation : what works, what doesn't--and what that means for your business
Relentless innovation : what works, what doesn't--and what that means for your business Relentless innovation : what works, what doesn't--and what that means for your business / Phillips, Jeffrey - 214 pages.

NonePhillips argues that today's typical business models actually impede innovation because they place so much focus on efficiency, cost cutting, and short-term gain. Does this describe your business model? If it does, you need to revisit your approach and redefine your idea of what success actually is. You may find that your "business as usual"€ processes actively reject innovation efforts. Relentless Innovation has everything you need to strike the right balance between efficiency and innovation.


Bookjacket for  Rise of the robots : technology and the threat of a jobless future
Rise of the robots : technology and the threat of a jobless future Rise of the robots : technology and the threat of a jobless future / Martin Ford - 334 pages.

"In Silicon Valley the phrase "disruptive technology" is tossed around on a casual basis. No one doubts that technology has the power to devastate entire industries and upend various sectors of the job market. But Rise of the Robots asks a bigger question: Can accelerating technology disrupt our entire economic system to the point where a fundamental restructuring is required? Companies like Facebook and YouTube may only need a handful of employees to achieve enormous valuations, but what will be the fate of those of us not lucky or smart enough to have gotten into the great shift from human labor to computation?"-- Provided by publisher.


Bookjacket for  Running a Side Business: How to Create a Second Income
Running a Side Business: How to Create a Second Income Running a Side Business: How to Create a Second Income / Richard Stim and lisa Guerin, J.D. - 271 pages.

Starting the right side business -- If you go online -- Managing your money -- Protecting personal assets -- Avoid the lawyer -- Licenses, permits, and other paperwork -- Working from home -- Working with others -- Marketing basics -- Taxes and deductions.


Bookjacket for  Smart policies for workplace technologies : email, blogs, cell phones & more
Smart policies for workplace technologies : email, blogs, cell phones & more Smart policies for workplace technologies : email, blogs, cell phones & more / Lisa Guerin, J.D - 244 pages.

Advances in workplace technology bring big benefits in productivity and connectivity, but they come at the cost of legal exposure. Get all the information, advice, and sample language you need to develop clear and effective rules for employee use of cell phones, email, Internet, social media, and much more.


Bookjacket for  Start your own retail business and more : specialty food shop, gift shop, clothing store, kiosk
Start your own retail business and more : specialty food shop, gift shop, clothing store, kiosk Start your own retail business and more : specialty food shop, gift shop, clothing store, kiosk / Entrepreneur Press and Ciree Linsenman. - 272 pages.

Bookjacket for  Sustainable business : key issues
Sustainable business : key issues Sustainable business : key issues / Helen Kopnina and John Blewitt - 272 pages.

Bookjacket for  The powerhouse : inside the invention of a battery to save the world
The powerhouse : inside the invention of a battery to save the world The powerhouse : inside the invention of a battery to save the world / Steve LeVine - 308 pages.

A worldwide race is on to perfect the next engine of economic growth, the advanced lithium-ion battery. It will power the electric car, relieve global warming, and catapult the winner into a new era of economic and political mastery. Can the United States win?


Bookjacket for The travels of a t-shirt in the global economy : an economist examines the markets, power, and politics of world trade
The travels of a t-shirt in the global economy : an economist examines the markets, power, and politics of world trade The travels of a t-shirt in the global economy : an economist examines the markets, power, and politics of world trade / Rivoli, Pietra - 347 pages.

 LJ Reviews 2005 April #1
Who knew an ordinary T-shirt could tell tales? Rivoli (finance, Georgetown Univ.) follows her metaphorical Florida souvenir on a five-year trek to learn about globalization and its effects on workers and markets. Her tale actually begins centuries earlier than the World Trade Organization protests that launched her adventure. Readers learn about Eli Whitney and the underlying sociopolitical structures that turned the United States into the king of cotton while China's and India's peasant farmers were kept in their place. This tale is woven in regional colors beginning in the Texas cottonfields and then moving back and forth across the ocean to Chinese textile sweatshops, suburban DC Salvation Army bins, and Tanzanian secondhand clothing bazaars. The shirt tells the tale of the workers and business owners who have had a hand in growing, spinning, sewing, selling, and reselling it. Rivoli adds value to the tour with excellent background on the trade debates and pertinent international trade agreements and an examination of protectionism in the textile industries of various countries. Recommended for academic and public library business collections.-Carol J. Elsen, Univ. of Wisconsin, Whitewater Copyright 2005 Reed Business Information.


Bookjacket for  Your small business adventure : finding your niche and growing a successful business
Your small business adventure : finding your niche and growing a successful business Your small business adventure : finding your niche and growing a successful business / James W. Halloran - 219 pages.

Who are you? -- Values, attitudes, needs, and expectations -- The challenges and prerequisites -- Finding your selling comfort zone -- Narrowing your choices -- Pitfall #1: undercapitalization -- Pitfall #2: missing the target market -- Pitfall #3: locating on the wrong side of the street -- Pitfall #4: inflexible management -- Trying to compete with the big boys on price -- The right start -- Think marketing -- Teamwork works -- Keeping it under control -- Your future.
 


Bookjacket for  Zero to one : notes on startups, or how to build the future
Zero to one : notes on startups, or how to build the future Zero to one : notes on startups, or how to build the future / Peter Thiel with Blake Masters - 210 pages.

 In this thought-provoking read, the authors ask readers to reconsider entrenched ideas about how we look at the economics and philosophy of small business.  Library Journal December 2015.

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